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Add your voice to the conversation

Key Objectives

Lobbying and Influencing Policy

  • Promote the rights of the care industry by actively lobbying for transformation and contributing to policy processes on national and regional levels.
  • Partner with national and international organisations to advance the interests of its members and to place the care industry at the top of corporate social agendas.

Clearinghouse for Information

  • Provide access to the latest best-practice guidelines, research, technology, products and specialist services including regular updates, new developments and amendments to legislation.
  • Initiate research and collate benchmarking data on organisational issues.
  • Launch a 24-hour helpline and enlist the services of a national ombudsman.

Networking and Partnerships

  • Create platforms for its members, partners and sponsors to exchange views and ideas.
  • Establish special-interest groups in areas such as HR, finance, IT, quality assurance and governance to promote sustained quality-care outcomes.

Learning and Development

  • Collaborate with learning institutions to provide accredited skills development and training via seminars, conferences, webinars and study tours.
  • Interface with members and other role players through an interactive website to promote meaningful dialogue.

Raising Awareness

  • Harness the power of the media to increase awareness and improve standards at all levels in the care industry.